where taste matters


ONE Asia 2026 Call For Entry Starts!

Creativity is being produced at a scale like never before. But more has never meant better. Because when anything can be generated, the only thing that decides what truly matters is taste. Taste separates the gems from the slop. It comes from instinct, not algorithms. It’s built over time, not prompted on demand.

In a world flooded with content, taste is the difference between what is seen and what is remembered. And somewhere, there needs to be a place where that judgment still counts. The ONE Asia Creative Awards exists as that place where taste is not just practised, but recognised. Where the work that rises above the noise is given the stage it deserves.

2026 DEADLINES


  • Early Bird: June 5
  • Regular: July 17
  • Extended: August 28
  • Final: September 18

NEW FOR THIS SEASON


ONE ASIA IS INCLUDED IN CAMPAIGN BRIEF ASIA CREATIVE RANKINGS
For the third year, winners of ONE Asia Awards will be counted in Campaign Brief Asia’s Creative Rankings—one of the region’s most respected measures of creative achievement. This means every Best of Show, Gold, Silver, and Bronze from ONE Asia 2026 helps boost your standing among APAC’s top talent. If you’re looking to raise your profile and cement your creative reputation across Asia-Pacific, now is the time to enter. Let your work speak, and let it count.

CREATOR CONTENT
A new discipline for 2026 recognizing the growing influence of creators and creator-led platforms in brand storytelling. These categories celebrate work where creators play a central role in the idea, voice, and distribution of branded content, from creator collaborations to community-driven storytelling and native platform creativity.

LUXURY, FASHION & LIFESTYLE
A new discipline introduced to recognize the unique creative approaches of luxury, fashion, and lifestyle brands. These categories celebrate work that builds brand culture through storytelling, design, experiences, collaborations, and community engagement, reflecting the growing creative influence of these sectors across Asia.

PRODUCTION & CRAFT
A newly consolidated discipline bringing together the former Moving Image & Sound Craft and OOH, Print & Digital Craft categories. Production & Craft celebrates excellence in creative execution across film, design, audio, print, outdoor, and digital production. It creates a stronger platform for production companies, craft specialists, and creative partners to showcase their work.

CREATIVE USE OF ARTIFICIAL INTELLIGENCE
The Creative Use of Artificial Intelligence discipline has been expanded and refined for 2026 to better reflect how AI is transforming creative work. Updated categories now recognize different roles AI can play in the creative process: from generative content and human-AI collaboration to personalized experiences and interactive systems.

Entry Resources